Whether you’re a committed minimalist or gravitate more toward opulence, color can be a game-changer when it comes to making your house a home. But just as furniture and finishes are subject to trends, so are color schemes. The wrong color choice can date your home immediately or turn your formerly light-filled living room into a virtual black hole. Fortunately, arming yourself with some key tips and basic knowledge about color schemes goes a long way in helping you settle on the right colors for your new home. Keep reading!


Buying a house is a big commitment, but starting from scratch and selecting every detail is an even bigger commitment. It’s also the perfect time to make sure your new home is exactly what you need—and what you want. If you’re already feeling overwhelmed, you aren’t alone. After all, no one wants to move into their brand-new, custom designed home and realize that the pantry is way too small. There’s a lot of pressure to make all the right choices in your custom home! When you work with an experienced custom home builder, however, you’re already ahead of the game. The best builders have years of experience under their belts, and they are fantastic resources when it comes to customizing your dream home. But to get the most out of your experience and make doubly sure that your new home is exactly what you need and want, follow our three tips for choosing the perfect floor plan.


Meet our July Vendor Spotlight, Mastic, a leader in premium siding!


Meet our July Builder of the Month, Jeff Simms of Wausau Homes Marshalltown. Jeff understands that homebuilding is a complex process and everyone’s needs are different. Jeff and his team don’t build one-size-fits-all homes—their first priority is working with you to create the perfect design that fits your family. Whether you need a place to raise your children, a weekend getaway, or flexible space for an office, or visiting grandparents, there is a perfect design for you. Keep reading to get to know Jeff on a more personal level with our Q&A.


Lazy summer days are perfect for entertaining friends and family outdoors—there’s not much better than al fresco dinner parties on long, sunlit evenings. Or if your family includes children who need to get out some energy before bedtime, summer days are the perfect opportunity to coat the kids in sunscreen, hand them popsicles and plenty of water, and send ‘em outside. The caveat here is that outdoor entertaining is really fun only if you’re prepared with the right stuff to make sure everyone has a ball while staying cool, comfortable, and bug bite-free. Ready to learn more about the must-dos for entertaining in the great outdoors? Check out our list below!


The lighting you choose for inside your home makes a huge difference in the feel of each room. And although outdoor lighting is equally important, it often gets overlooked. If you’re like most homeowners, you probably don’t give much thought to your home’s outdoor lighting until the sun goes down. The reality, however, is that outdoor lighting is important both to the look of your house and the safety of your guests and family members—and in most cases, it needs to go beyond a simple porch light and a motion-activated flood light at each corner of your house. Not sure where to start? Keep reading!


Meet our June Vendor Spotlight, CertainTeed, a leading North American brand of exterior and interior building products!


If rising temperatures haven’t yet made their way to your area, they’re probably just around the corner. Summer heat can be a welcome change from months of winter, but only if your A/C can keep up! Preparing your home in advance ensures that you’re ready when the thermometer spikes into the 80s. Not sure how to get your home ready for the summer months? Keep reading for our five best tips!


Meet our June Builder of the Month, Josh Osmer of Wausau Homes North Aurora. Josh worked for a homebuilding company in his younger years, and he eventually branched out to start his own construction company. Now, Josh is an expert at navigating the homebuilding process and is ready to help make every buyer’s custom home building experience an enjoyable one from start to finish. Keep reading to get to know Josh on a more personal level with our Q&A.


Meet our May Vendor Spotlight, Woodport, making doors in Shawano, Wisconsin, the heart of the Midwest.


Meet our May Builder of the Month, Jed Estola of Wausau Homes Ironwood. Jed has an extensive background in structural design and residential construction that makes him a well-rounded expert at navigating the homebuilding process. Woodtech Builders is ready to help make every homebuyer’s experience an enjoyable one from start to finish. Get to know Jed on a more personal level with our Q&A.


Meet our April Vendor Spotlight, Moen, the #1 faucet brand in North America!


Smart home technology can make all the difference in your new custom-built home. In the past, installing this technology in your home was tedious, expensive, and even invasive. Today, there is hardly a home in America that does not have some form of a smart device within its walls, such as smartphones. The good news is that there are very few changes you may need to make to your home to make it smarter.


Meet our April Builder of the Month, Jeff Klopp of Wausau Homes Wausau. Jeff has quickly become an expert at navigating the homebuilding process and is ready to help make every homebuyer’s experience an enjoyable one from start to finish. Get to know Jeff on a more personal level with our Q&A.


Meet our March Vendor Spotlight, Sierra Pacific Windows, a division of Sierra Pacific Industries, which is a family-owned forest products company.


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